HVR website

Overview

HVR  is a data integration software technology with unique capabilities to process high volumes of data in near real-time, making it a very desirable solution for many enterprises.

HVR brought me on as their first in-house graphic designer in 2017. I was part of an integral team that grew the company's ARR (annual recurring revenue) from about $4 million/yr to about $36 million/yr, at the time HVR was acquired by the unicorn, Fivetran, in late 2021.

In those 4 years, I gave the brand two major uplifts, built the design system, re-created the website twice, and created and ideated all campaign assets for Marketing, Sales and other departments, while also building a design team of web developers and designers.

Here I highlight the latest redesign that was a part of a broader brand refresh project, prior to HVR's acquisition.

My vision for the site was to create a fresh, bold, and playful experience that aligned with the updated brand identity, while also immediately providing answers to technical questions, such as an interactive supported platform technology section, product UI animation, and an extensive and searchable partner library.

My contribution

Creative Direction. Website Design. Illustration. Project Management.

The team

Year

2019

Process

More details on process soon!

The following animation was in the hero on the Product overview page. It shows a stylized interpretation of how easy it is to set up a connection for data integration using HVR.

Outcome

Next project